Stop Being Your Busiest Employee: How to Work On Your Business, Not Just In It

Many small business owners start out wearing every hat in their business — from marketing and admin to customer service and payroll. While this is often necessary in the beginning, staying in that mode for too long can stop your businesses growth in its tracks.

If you want to scale your business, reduce burnout, and achieve real freedom, the key is learning how to step out of the day-to-day and focus on strategic growth. Here’s how to make that shift.

1. Make a 'Not-To-Do' List

We often talk about to-do lists, but what about the tasks you shouldn’t be doing?

A not-to-do list helps you identify:

  • Tasks that can be delegated (e.g. payroll, admin, graphic design)

  • Tasks that can be automated (e.g. email responses, social media scheduling)

  • Tasks that add little value and can be removed entirely

Start by tracking everything you do in a week. Then ask: Does this task need ME to do it?

If not — delegate, automate, or eliminate.

2. Prioritise High-Impact Work

Busy doesn’t always mean productive. Working on low-impact tasks all day might feel satisfying, but it rarely moves the business forward.

Focus your energy on the work that creates:

  • Revenue

  • Opportunities

  • Long-term stability

Use the “Big 3” rule:
Choose three high-priority tasks each day that contribute to your long-term goals. Complete them before jumping into emails or admin work.

3. Use Tools That Save Time

You don’t need a big team to work efficiently — but you do need the right tools. Apps like:

  • Microsoft To Do or Google Tasks for tracking daily work

  • AI tools for creating content frameworks or simplifying repetitive tasks

  • Project management software like Monday.com or Karbon for visibility across your team

These tools don’t replace you — they support you in doing more with less.

4. Let Go of Control and Trust Your Team

Micromanaging slows everything down — especially you. Trust is built through clear systems and expectations.

Instead of telling your team to “handle it,” define:

  • What success looks like

  • How soon they need to follow up

  • What to do if they need help

Good training + clear processes = freedom for you and confidence for them.

If you want to check if you’re a micromanager, read our Blog Post: “You’re probably a Micromanager, Here’s How You Can Fix It”

5. Create Space to Think and Lead

The most successful business owners think, plan, and lead. They don’t just complete tasks — they build a vision.

Freeing up your time helps:

  • Reduce decision fatigue

  • Improve creativity and problem-solving

  • Strengthen team independence

  • Prevent burnout

Even if freeing up time takes more effort in the short term (like training a new hire), the long-term benefits are worth it.

Final Thoughts

You have the same 24 hours as every other business owner. The question is: Are you spending those hours where they matter most?

It’s time to stop doing everything and start doing what only you can do.

Your business — and your sanity — will thank you.

If you are interested in listening to the whole conversation, listen to the team on The Business Abundance Podcast here…

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